Celebrating Life’s Special Moments since 1957
a legacy of Love.
Engagement & Bridal
Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.
VIEW COLLECTION
Custom Designs
With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.
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Awards & Honors
Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”
VISIT PAGE
Elevated Experience
Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.
LEARN MORE
Engagement & Bridal
Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.
CUSTOM DESIGNS
With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.
AWARDS & HONORS
Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”
ELEVATED EXPERIENCE
Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.
Shop @underwoodsfinejewelers
We love to keep up with our clients special moments – Follow & tag us @UnderwoodsFineJewelers on Instagram.
Wishlist Wednesday! Come see us today to start creating your very own jewelry wishlist! What will be the first piece you add?
611 W. Dickson Street in Fayetteville
Open 10am-6pm
#GiveUnderwoods #wishlistwednesday
Wishlist Wednesday! Come see us today to start creating your very own jewelry wishlist! What will be the first piece you add?
611 W. Dickson Street in Fayetteville
Open 10am-6pm
#GiveUnderwoods #wishlistwednesday
Collecting pieces with character-organic and one of a kind. Come see our custom hand forged collection today!
Consider this your sign to start getting ready for fall!
#giveunderwoods #shoplocal #madeinarkansas #customjewelry
611 W. Dickson Street in Fayetteville
479.521.2000
Collecting pieces with character-organic and one of a kind. Come see our custom hand forged collection today!
Consider this your sign to start getting ready for fall!
#giveunderwoods #shoplocal #madeinarkansas #customjewelry
611 W. Dickson Street in Fayetteville
479.521.2000
Gear up for Razorback season! Come see what new custom pieces we have in store for you! 🐗🏈📣
#GoHogsGo #arkansas #madeinarkansas #customjewelry #GiveUnderwoods
611 W. Dickson Street In Fayetteville
479.521.2000
Open 10am-5pm Saturdays
Gear up for Razorback season! Come see what new custom pieces we have in store for you! 🐗🏈📣
#GoHogsGo #arkansas #madeinarkansas #customjewelry #GiveUnderwoods
611 W. Dickson Street In Fayetteville
479.521.2000
Open 10am-5pm Saturdays
✨ Partial Bezel ✨ Full Bezel ✨ Button Back
Which one would you choose? Comment Below! 💎
611 W. Dickson Street in Fayetteville
Call Now for Inquiries and Appointments.
Open 10am-6pm
✨ Partial Bezel ✨ Full Bezel ✨ Button Back
Which one would you choose? Comment Below! 💎
611 W. Dickson Street in Fayetteville
Call Now for Inquiries and Appointments.
Open 10am-6pm
✨ A little gold, a lot of sparkle. ✨
Diamond bracelets are the kind of luxury that never goes out of style - beautiful worn alone, even better stacked. 💎✨
611 W. Dickson Street, Fayetteville
For Inquiries and Pricing, Call 479.521.2000
#diamonds #diamondbracelets #GiveUnderwoods
✨ A little gold, a lot of sparkle. ✨
Diamond bracelets are the kind of luxury that never goes out of style - beautiful worn alone, even better stacked. 💎✨
611 W. Dickson Street, Fayetteville
For Inquiries and Pricing, Call 479.521.2000
#diamonds #diamondbracelets #GiveUnderwoods
✨August✨ The month for Peridot and Spinel!
Fun Facts! Peridot is one of the oldest gemstones known to have been used in jewelry, dating back thousands of years. For centuries, Spinel was mistaken for rubies in the Crown Jewels. The Black Prince’s Ruby and the Timur Ruby are actually red Spinels!
Come see our incredible collection today!
611 W. Dickson Street, Fayetteville
479.521.2000
Open 10am-6pm
#august #birthstone #peridot #spinel #naturalgemstone
✨August✨ The month for Peridot and Spinel!
Fun Facts! Peridot is one of the oldest gemstones known to have been used in jewelry, dating back thousands of years. For centuries, Spinel was mistaken for rubies in the Crown Jewels. The Black Prince’s Ruby and the Timur Ruby are actually red Spinels!
Come see our incredible collection today!
611 W. Dickson Street, Fayetteville
479.521.2000
Open 10am-6pm
#august #birthstone #peridot #spinel #naturalgemstone
Three Generations of Extraordinary Fine Jewelry
Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.
Three Generations of Extraordinary Fine Jewelry
Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.
Come Visit Us
611 West Dickson Street
Fayetteville, AR 72701
479-521-2000
Monday-Friday 10AM – 6PM
Saturday 10AM-5PM
Come Visit Us
611 WEST DICKSON STREET
FAYETTEVILLE, AR 72701
479-521-2000
MONDAY-FRIDAY 10AM – 6PM
SATURDAY 10AM-5PM
Testimonials
What’s New
From Our Blog
Underwoods Award Winning Jewelry
Pearl Design International Pearl Design AwardThese unique and special cufflinks won the prestigious International Pearl Design Competition held in Tokyo, Japan, from a field of over 1,000 entries, representing 46 countries worldwide. Made in platinum with 24 karat...
Top Engagement Ring Trends 2022
#5 3-StoneNumber five on our list goes to 3-stone rings! We started seeing the uptick for this style trend in 2021 and it has gained momentum coming into 2022. This is the perfect style to make your own. Add any shape and colored gemstone your heart desires. #4...
Go Back to School with Custom Razorbacks!
Underwoods Fine Jewelers Go Hogs! It's That time of year again, fayetteville! It’s that time of year when streets are flooded with people, busy again with all the students returning for school. Thankfully, with the return of the students also comes a wave of...
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Contact Info
611 West Dickson St.
479.521.2000
info@underwoods.com
M-F 10AM-6PM
SAT 10AM-5PM
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