Celebrating Life’s Special Moments since 1957
a legacy of Love.
Engagement & Bridal
Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.
VIEW COLLECTION
Custom Designs
With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.
LEARN MORE
Awards & Honors
Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”
VISIT PAGE
Elevated Experience
Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.
LEARN MORE
Engagement & Bridal
Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.
CUSTOM DESIGNS
With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.
AWARDS & HONORS
Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”
ELEVATED EXPERIENCE
Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.
Shop @underwoodsfinejewelers
We love to keep up with our clients special moments – Follow & tag us @UnderwoodsFineJewelers on Instagram.
Live Auction sneak peak 👀🌹
This incredible 5.07 CT Gypsy Rose Garnet + $3,000 Underwoods gift card is headed to The Uptown Hoedown benefiting @savinggracenwa Nov 6th. Tickets still available!
Support their mission of going above and beyond tim empowering young girls to break the cycle of generational poverty & become independent.❤️
#SavingGraceNWA #UnderwoodsOutreach
Live Auction sneak peak 👀🌹
This incredible 5.07 CT Gypsy Rose Garnet + $3,000 Underwoods gift card is headed to The Uptown Hoedown benefiting @savinggracenwa Nov 6th. Tickets still available!
Support their mission of going above and beyond tim empowering young girls to break the cycle of generational poverty & become independent.❤️
#SavingGraceNWA #UnderwoodsOutreach
One of the coolest customs we’ve done🌈🌑
Faceted rainbow moonstone is newer material to the market and we couldn’t wait to get our hands on some. This ring has sold, but we have more pieces set and loose in-store now!
#UnderwoodsColor #RainbowMoonstone #UnderwoodsCustom
One of the coolest customs we’ve done🌈🌑
Faceted rainbow moonstone is newer material to the market and we couldn’t wait to get our hands on some. This ring has sold, but we have more pieces set and loose in-store now!
#UnderwoodsColor #RainbowMoonstone #UnderwoodsCustom
Under the Microscope🔬🌊
We found an incredible carbon crystal inclusion that resembles a fish among the facets, making it a one-of-a-kind wonder in the natural diamond world.
#Gemology #UnderwoodDiamond #UndertheMicroscope
Under the Microscope🔬🌊
We found an incredible carbon crystal inclusion that resembles a fish among the facets, making it a one-of-a-kind wonder in the natural diamond world.
#Gemology #UnderwoodDiamond #UndertheMicroscope
With diamond shaped side stones to match✨
Not to memtion the details on the shank is simply magnificent. The engraving & milgrain work is completely done by hand!
#UnderwoodCustom #UnderwoodsEngagement
With diamond shaped side stones to match✨
Not to memtion the details on the shank is simply magnificent. The engraving & milgrain work is completely done by hand!
#UnderwoodCustom #UnderwoodsEngagement
Garnets are a girls best friend! Name another stone that can give you three colors in one❤️🩷💜
#UnderwoodsColor
Garnets are a girls best friend! Name another stone that can give you three colors in one❤️🩷💜
#UnderwoodsColor
Three Generations of Extraordinary Fine Jewelry
Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.
Three Generations of Extraordinary Fine Jewelry
Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.
Come Visit Us
611 West Dickson Street
Fayetteville, AR 72701
479-521-2000
Monday-Friday 10AM – 6PM
Saturday 10AM-5PM
Come Visit Us
611 WEST DICKSON STREET
FAYETTEVILLE, AR 72701
479-521-2000
MONDAY-FRIDAY 10AM – 6PM
SATURDAY 10AM-5PM
Testimonials
What’s New
From Our Blog
Top 5 Mother’s Day Gifts
sterling silverHere at Underwoods, we have incredible pieces that Mom will adore! Our "love knot" collection represents an entwined bond that lasts a lifetime along with our infinity necklace symbolizing a Mothers love that lasts for eternity. pearlsOne symbolism for...
Make a Splash with Aquamarine
lets dive in! We’ve all heard of the gorgeous gemstone Aquamarine, but do we really know it? Keep reading to learn more about this month’s cool colored gemstone! Symbolism Aquamarine is the Birthstone for March and the preferred gift to give your loved one on...
Feel Beautiful at Home
feel beautiful at homeLet's face it, 2020 was a year full of challenges for everybody. For some of us, we had to stay at home longer than others, making pajamas a fashion statement. For those of us stuck at home, let's embrace it as much as possible and do whatever it...
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Contact Info
611 West Dickson St.
479.521.2000
info@underwoods.com
M-F 10AM-6PM
SAT 10AM-5PM
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Join the Family
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