WHat is a diamond cert?
A diamond certificate is a report from an independent laboratory that inspects elements of diamonds such as cut, color, clarity and carat weight. The diamond buyer or seller never issues the report to consumers.
See the diamond in person before you buy
Don’t fall victim of having the impression that a certification from an independent laboratory is all you need to know about a diamond before you purchase it. The reports will never be able to convey the actual beauty or desirability of the diamond which falls in line with the way the diamond is cut and how much light return is being dispersed. It’s like reading the stats on a car and buying it without seeing it.
Be careful with online diamonds
One of the biggest concerns with buying a diamond based on the certification reports alone arises from Internet sellers. The concern comes from some internet sellers using fake or altered diamond certifications and false photos. Even if the certification is from a legitimate website, you should never purchase a diamond without seeing it in person. A diamond is an important purchase and should be carefully selected with the help of a diamond expert.
What you deserve
Underwoods has a 64 year history in Fayetteville, Arkansas and known for diamond beauty and quality. With the first Certified Gem Lab in the state of Arkansas, our diamonds are graded by our expert Certified Gemologist Appraisers with only the top 2% of diamonds excepted into our store. Each diamond is checked and rechecked to only sell you the absolute best with a full certified appraisal. You will leave Underwoods knowing exactly what you are purchasing with a shopping experience like no other.
Blogs for days
Underwoods Fine Jewelers Go Hogs! It's That time of year again, fayetteville! It’s that time of year when streets are flooded with people, busy again with all the students returning for school. Thankfully, with the return of the students also comes a wave of...
COLORThe natural color of gold is yellow. Yellow gold is alloyed with different "white colored" metals and then finished with rhodium for a bright white finish. Platinum is a pure, dense, natural white metal.You cannot tell a visual difference on new white gold and...
sterling silverHere at Underwoods, we have incredible pieces that Mom will adore! Our "love knot" collection represents an entwined bond that lasts a lifetime along with our infinity necklace symbolizing a Mothers love that lasts for eternity. pearlsOne symbolism for...
Underwoods Fine Jewelers
611 W. Dickson Street
Fayetteville, AR 72701