LAYERED LOOKS

FOR SPRING

One-of-a-Kind

Custom Jewelry

Made on site in the heart of Fayetteville, AR

May Birthstone

EMERALDS

Featured Collection

Bridal Jewelry

Using all natural, hand-selected diamonds from the source.

One-of-a-Kind

Custom Jewelry

Made on site in the heart of NWA

FEATURED COLLECTION

BRIDAL JEWELRY

Using all natural, hand-selected diamonds from the source.

GENERATIONS

in the making, for

GENERATIONS

to come.

Celebrating Life’s Special Moments since 1957.

Engagement & Bridal

Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.

VIEW COLLECTION


Custom Designs

With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.

LEARN MORE


Awards & Honors

Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”

VISIT PAGE


Elevated Experience

Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.

LEARN MORE


Engagement & Bridal

Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.

CUSTOM DESIGNS

With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.

AWARDS & HONORS

Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”

ELEVATED EXPERIENCE

Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.

Explore More Fine Jewelry

Photo of several engagement rings.

Engagement Rings

Bracelets

Photo of a woman wearing several necklaces with a yellow shirt.

Necklaces

unique custom jewelry, one of a kind jewelry, fine birthstone jewelry, aquamarine jewelry, birthstone jewelry, one of a kind fine jewelry, custom unique fine jewelry, diamond hoops, diamond studs, martini diamond studs, aquamarine ring, one of a kind ring, unique diamond and aquamarine ring, aqua gemstone, aqua jewelry

Earrings

unique custom jewelry, one of a kind jewelry, fine birthstone jewelry, aquamarine jewelry, birthstone jewelry, one of a kind fine jewelry, custom unique fine jewelry, diamond hoops, diamond studs, martini diamond studs, aquamarine ring, one of a kind ring, unique diamond and aquamarine ring, aqua gemstone, aqua jewelry

Bands

Shop @underwoodsfinejewelers

We love to keep up with our clients special moments – Follow & tag us @UnderwoodsFineJewelers on Instagram.

Three Generations of Extraordinary Fine Jewelry

Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.

Three Generations of Extraordinary Fine Jewelry

Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.

Come Visit Us

611 West Dickson Street
Fayetteville, AR 72701
479-521-2000
Monday-Friday 10AM – 6PM
Saturday 10AM-5PM

Come Visit Us

611 WEST DICKSON STREET
FAYETTEVILLE, AR 72701
479-521-2000
MONDAY-FRIDAY 10AM – 6PM
SATURDAY 10AM-5PM

Testimonials

What’s New

From Our Blog

Jewelry Cleaning at Home

Jewelry Cleaning at Home

Jewelry Cleaning At Home Cleaning your Jewelry is important Underwood’s jewelry is made to last a lifetime, but proper care and cleaning is essential to keep it looking beautiful all the time. Everyday tasks such as cleaning, kitchen work, and even applying lotion or...

Proposal Guide

Proposal Guide

WHAT YOU NEED TO KNOWThis situation can be different for everyone. If family is important to her, ask her if her family is more traditional when it comes to asking for her hand in marriage. When asking for the blessing, it never hurts to bring a small gift to who...

SPRING into New Jewelry!

SPRING into New Jewelry!

Spring time fashionThis Spring, freshen up your jewelry wardrobe with a fun and lighthearted piece from Underwoods! You will see lots of bold beautiful colors that will make a statement. Keep reading to see our fave new MUST HAVE pieces for this...

Contact Info

611 West Dickson St.
479.521.200
info@underwoods.com

M-F 10AM-6PM
SAT 10AM-5PM

Follow Us

Join the Family

Stay up to date on new blog posts, events, & what the monthly birthstone is. Subscribe to our mailing list today!



Contact Info

611 West Dickson St.
479.521.200
info@underwoods.com

M-F 10AM-6PM
SAT 10AM-5PM

Follow Us

Join the Family

Stay up to date on new blog posts, events, & what the monthly birthstone is. Subscribe to our mailing list today!



X