Celebrating Life’s Special Moments since 1957
a legacy of Love.
Engagement & Bridal
Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.
VIEW COLLECTION
Custom Designs
With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.
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Awards & Honors
Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”
VISIT PAGE
Elevated Experience
Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.
LEARN MORE
Engagement & Bridal
Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.
CUSTOM DESIGNS
With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.
AWARDS & HONORS
Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”
ELEVATED EXPERIENCE
Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.
Shop @underwoodsfinejewelers
We love to keep up with our clients special moments – Follow & tag us @UnderwoodsFineJewelers on Instagram.
Part 3: The Reveal 💎 Over 36 carats of extraordinarily cut oval, emerald cut, & pear shape diamonds.. this tennis bracelet is pure art!
24 stones at 1.5 carat each set in platinum.
#UnderwoodsCustom #TennisBracelet #CustomJewelry #CustomBracelet
Part 3: The Reveal 💎 Over 36 carats of extraordinarily cut oval, emerald cut, & pear shape diamonds.. this tennis bracelet is pure art!
24 stones at 1.5 carat each set in platinum.
#UnderwoodsCustom #TennisBracelet #CustomJewelry #CustomBracelet
Part 2: Behind The Bench
From CAD Design to Custom Fine Jewelery our designers & master jewelers are here to make your one-of-a-kind dreams come true✨
#UnderwoodsCustom #HandMadeFineJewelry #CustomJewelryDesign
Part 2: Behind The Bench
From CAD Design to Custom Fine Jewelery our designers & master jewelers are here to make your one-of-a-kind dreams come true✨
#UnderwoodsCustom #HandMadeFineJewelry #CustomJewelryDesign
Part 1: Sourcing the Stones 💎
Stay tuned for this stunning #UnderwoodsCustom reveal as we walk you through each step of the process.
#ArkansasMade #ArkansasManufactured #UnderwoodDiamond
Part 1: Sourcing the Stones 💎
Stay tuned for this stunning #UnderwoodsCustom reveal as we walk you through each step of the process.
#ArkansasMade #ArkansasManufactured #UnderwoodDiamond
Revived a client’s engagement ring into this stunningly chic right hand ring 💎💍
#UnderwoodsRevival #UnderwoodsCustom
Revived a client’s engagement ring into this stunningly chic right hand ring 💎💍
#UnderwoodsRevival #UnderwoodsCustom
Our founder was still working at 90 years old if that tells you anything😇
#UnderwoodsFineJewelers
Our founder was still working at 90 years old if that tells you anything😇
#UnderwoodsFineJewelers
Three Generations of Extraordinary Fine Jewelry
Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.
Three Generations of Extraordinary Fine Jewelry
Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.
Come Visit Us
611 West Dickson Street
Fayetteville, AR 72701
479-521-2000
Monday-Friday 10AM – 6PM
Saturday 10AM-5PM
Come Visit Us
611 WEST DICKSON STREET
FAYETTEVILLE, AR 72701
479-521-2000
MONDAY-FRIDAY 10AM – 6PM
SATURDAY 10AM-5PM
Testimonials
What’s New
From Our Blog
Holiday Gift Guide 2023
Underwood Holiday Gift Guide 2023 Stocking Stuffers (gifts under $200) This year, treat your loved one with a simple stocking stuffer gift. We recommend our newest sterling silver fashion, pearls and magnetic beaded bracelets. Under the...
Top 5 Engagement Ring Trends-2023
Brought to you byUnderwoods Fine JewelersHere are our TOP 5 most requested and purchased engagement rings this year. #5 3-Stone Three stone rings have had a surge in popularity this year. Why? It’s simple, you have complete creative freedom when it comes to choosing...
Alexandrite, Moonstone, & Pearls Oh My!
JUNE BIRTHSTONESView our Birthstone Guide HEREAlexandriteThe Gemstone for the 55th Anniversary Somewhat of a modern day mood ring, Alexandrite is famous for changing colors in different types of light. Most popularly from green in natural light to reddish-purple in...
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Contact Info
611 West Dickson St.
479.521.2000
info@underwoods.com
M-F 10AM-6PM
SAT 10AM-5PM
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Join the Family
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