DESIGN YOUR DREAM

MARCH BIRTHSTONE

CRAZY ABOUT CUSTOM COLOR

Bridal

Bridal

CRAZY ABOUT

CUSTOM COLOR

MARCH BIRTHSTONE

DESIGN YOUR DREAM

Celebrating Life’s Special Moments since 1957

a legacy of Love.

 

Engagement & Bridal

Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.

VIEW COLLECTION


Custom Designs

With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.

LEARN MORE


Awards & Honors

Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”

VISIT PAGE


Elevated Experience

Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.

LEARN MORE


Engagement & Bridal

Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.

CUSTOM DESIGNS

With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.

AWARDS & HONORS

Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”

ELEVATED EXPERIENCE

Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.

Explore More Fine Jewelry

Photo of several engagement rings.

Engagement Rings

Bracelets

Photo of a woman wearing several necklaces with a yellow shirt.

Necklaces

unique custom jewelry, one of a kind jewelry, fine birthstone jewelry, aquamarine jewelry, birthstone jewelry, one of a kind fine jewelry, custom unique fine jewelry, diamond hoops, diamond studs, martini diamond studs, aquamarine ring, one of a kind ring, unique diamond and aquamarine ring, aqua gemstone, aqua jewelry

Earrings

unique custom jewelry, one of a kind jewelry, fine birthstone jewelry, aquamarine jewelry, birthstone jewelry, one of a kind fine jewelry, custom unique fine jewelry, diamond hoops, diamond studs, martini diamond studs, aquamarine ring, one of a kind ring, unique diamond and aquamarine ring, aqua gemstone, aqua jewelry

Bands

Shop @underwoodsfinejewelers

We love to keep up with our clients special moments – Follow & tag us @UnderwoodsFineJewelers on Instagram.

close enough! ✨

close enough! ✨ ...

17 4
His & Hers💎✨

Offering complimentary engraving on all wedding bands for that extra sentimental touch, making each piece truly one-of-a-kind.

#UnderwoodsCustom
#UnderwoodsWedding

His & Hers💎✨

Offering complimentary engraving on all wedding bands for that extra sentimental touch, making each piece truly one-of-a-kind.

#UnderwoodsCustom
#UnderwoodsWedding
...

11 2
Perfect for your double life as a movie star👀✨

We paired a mint green tourmaline + a stunning trillion cut aquamarine to create this custom star studded pendant. 

#UnderwoodsCustom
#UnderwoodsColor
#HannahMontana20thAnniversary

Perfect for your double life as a movie star👀✨

We paired a mint green tourmaline + a stunning trillion cut aquamarine to create this custom star studded pendant.

#UnderwoodsCustom
#UnderwoodsColor
#HannahMontana20thAnniversary
...

21 0
unboxing new diamonds 📦

#UnderwoodDiamond

unboxing new diamonds 📦

#UnderwoodDiamond
...

16 1
Year of the horseshoe pinky ring🐎💍

#UnderwoodsCustom

Year of the horseshoe pinky ring🐎💍

#UnderwoodsCustom
...

48 2
Life is good💐

Send this to someone that needs a reminder to buy flowers or simply stop & smell the roses!

Life is good💐

Send this to someone that needs a reminder to buy flowers or simply stop & smell the roses!
...

10 0

Three Generations of Extraordinary Fine Jewelry

Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.

Three Generations of Extraordinary Fine Jewelry

Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.

Come Visit Us

611 West Dickson Street
Fayetteville, AR 72701
479-521-2000
Monday-Friday 10AM – 6PM
Saturday 10AM-5PM

Come Visit Us

611 WEST DICKSON STREET
FAYETTEVILLE, AR 72701
479-521-2000
MONDAY-FRIDAY 10AM – 6PM
SATURDAY 10AM-5PM

Testimonials

What’s New

From Our Blog

Opals and What You Should Know

Opals and What You Should Know

 More than 90% of the world's precious opals come from Australia, and the rest can be found in other parts of the world such as Mexico, Brazil, Indonesia, Czech Republic, Ethiopia, and the USA. With seasonal rains, silica deposits are carried underground between the...

Game Day Glam

Game Day Glam

Support the Hogs this season by shopping our one of a kind Razorback jewelry. Featuring all the latest trends in accessories, our assortment of game day necklaces, pendants, bangles, earrings, and bracelets are sure to be a crowd pleaser. This entire collection is...

Season of Sapphires

Season of Sapphires

The month of September marks a beautiful seasonal change from summer to fall. Spectacular colors begin to reveal themselves, such as the burnt orange of pumpkins, the rust red of fallen leaves, the supernatural blues of the clouded sky, and the darker hue of green...

Contact Info

611 West Dickson St.
479.521.2000
info@underwoods.com

M-F 10AM-6PM
SAT 10AM-5PM

Follow Us

Join the Family

Stay up to date on new blog posts, events, & what the monthly birthstone is. Subscribe to our mailing list today!

Contact Info

611 West Dickson St.
479.521.2000
info@underwoods.com

M-F 10AM-6PM
SAT 10AM-5PM

Follow Us

Join the Family

Stay up to date on new blog posts, events, & what the monthly birthstone is. Subscribe to our mailing list today!

Our gambling partner: 777bet io fun