CRAZY ABOUT CUSTOM COLOR

AUGUST BIRTHSTONES

RINGS FOR SPRING

DESIGN YOUR DREAM

CRAZY ABOUT

CUSTOM COLOR

AUGUST BIRTHSTONE

RINGS FOR SPRING
RINGS FOR SPRING

DESIGNS FOR LIFE

Celebrating Life’s Special Moments since 1957

a legacy of Love.

 

Engagement & Bridal

Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.

VIEW COLLECTION


Custom Designs

With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.

LEARN MORE


Awards & Honors

Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”

VISIT PAGE


Elevated Experience

Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.

LEARN MORE


Engagement & Bridal

Choose between our selection of loose diamonds, semi-mounts, finished rings, or design your own.

CUSTOM DESIGNS

With our In-House shop & design team we specialize in creating the custom quality piece you’ve been dreaming of.

AWARDS & HONORS

Take a look at our list of distinctions including “America’s Coolest Store” & “Best Single Store Jeweler.”

ELEVATED EXPERIENCE

Discover the difference of our Gem Lab as you work one on one with our GIA & AGS Certified Diamond Experts.

Explore More Fine Jewelry

Photo of several engagement rings.

Engagement Rings

Bracelets

Photo of a woman wearing several necklaces with a yellow shirt.

Necklaces

unique custom jewelry, one of a kind jewelry, fine birthstone jewelry, aquamarine jewelry, birthstone jewelry, one of a kind fine jewelry, custom unique fine jewelry, diamond hoops, diamond studs, martini diamond studs, aquamarine ring, one of a kind ring, unique diamond and aquamarine ring, aqua gemstone, aqua jewelry

Earrings

unique custom jewelry, one of a kind jewelry, fine birthstone jewelry, aquamarine jewelry, birthstone jewelry, one of a kind fine jewelry, custom unique fine jewelry, diamond hoops, diamond studs, martini diamond studs, aquamarine ring, one of a kind ring, unique diamond and aquamarine ring, aqua gemstone, aqua jewelry

Bands

Shop @underwoodsfinejewelers

We love to keep up with our clients special moments – Follow & tag us @UnderwoodsFineJewelers on Instagram.

Texture is trending, let’s talk about why📢📢

- Satin finish is one of the simplest, but most effective finishes in the book. The delicate brush stroke dulls the reflection of high polish metal allowing the stones to speak for themselves. + you can add this finish to already high-polished pieces, as well as remove/ turn satin back to high-polish, depending on the piece itself. 

- Hand-forged takes more skill and artistry to create. While the metal is still hot from being freshly cast, a jeweler goes in with his tools to create, mold and shape the gold into a more natural, wood or water-like look. We also refer to it as as “flowed gold”.

Now the benefit or reason why you should consider utilizing one in your next jewelry purchase…. not only do they enhance the sparkle and shine of your stones, they do an incredible job at masking the scratches & dings our metal jewelry acquires over time. If you are an active person who loves to wear your jewelry all the time, or just love the look, satin finish or hand-forged may be for you!

#underwoodsflowedgold #satinfinish #handforged

Texture is trending, let’s talk about why📢📢

- Satin finish is one of the simplest, but most effective finishes in the book. The delicate brush stroke dulls the reflection of high polish metal allowing the stones to speak for themselves. + you can add this finish to already high-polished pieces, as well as remove/ turn satin back to high-polish, depending on the piece itself.

- Hand-forged takes more skill and artistry to create. While the metal is still hot from being freshly cast, a jeweler goes in with his tools to create, mold and shape the gold into a more natural, wood or water-like look. We also refer to it as as “flowed gold”.

Now the benefit or reason why you should consider utilizing one in your next jewelry purchase…. not only do they enhance the sparkle and shine of your stones, they do an incredible job at masking the scratches & dings our metal jewelry acquires over time. If you are an active person who loves to wear your jewelry all the time, or just love the look, satin finish or hand-forged may be for you!

#underwoodsflowedgold #satinfinish #handforged
...

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Sure to be an everlasting love💙😇 

6.16 ct cushion sapphire, 6 cushion diamonds 2.52 cttw, set in platinum.

#legacyoflove #underwoodscolor #jewelryofinstagram

Sure to be an everlasting love💙😇

6.16 ct cushion sapphire, 6 cushion diamonds 2.52 cttw, set in platinum.

#legacyoflove #underwoodscolor #jewelryofinstagram
...

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Fascinated by these two showstoppers🍐💙

Vote on your favorite below #thisorthat

Fascinated by these two showstoppers🍐💙

Vote on your favorite below #thisorthat
...

22 4
Big distractions over here✨ 6 ct natural diamond ring 
available, DM us for more details

#UnderwoodsDiamond #OnlyNaturalDiamonds #pearshapediamond

Big distractions over here✨ 6 ct natural diamond ring
available, DM us for more details

#UnderwoodsDiamond #OnlyNaturalDiamonds #pearshapediamond
...

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Three Generations of Extraordinary Fine Jewelry

Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.

Three Generations of Extraordinary Fine Jewelry

Learn about how Underwoods was started over 65 years ago with only $1,000 of borrowed money and who the family members are behind this multi generational operation in the heart of Fayetteville, Arkansas.

Come Visit Us

611 West Dickson Street
Fayetteville, AR 72701
479-521-2000
Monday-Friday 10AM – 6PM
Saturday 10AM-5PM

Come Visit Us

611 WEST DICKSON STREET
FAYETTEVILLE, AR 72701
479-521-2000
MONDAY-FRIDAY 10AM – 6PM
SATURDAY 10AM-5PM

Testimonials

What’s New

From Our Blog

History of a Diamond

History of a Diamond

Did you know that a diamond is the oldest object you will ever hold? For those lucky enough to be born in April, your birthstone is one of the most miraculous gemstones. The diamond is known for its brilliance, sparkle, fire, and some argue most importantly its...

Treasure Hunting in Tucson

Treasure Hunting in Tucson

AGTA Tuscon Gem ShowTreasure HuntingWhat is a gem or "trade" show?You may be wondering what is a gem show and what is the benefit of buying from a jeweler that shops via these gem shows. These "trade" shows bring together everyone in the trade and offers the widest...

Holiday Gift Guide 2024

Holiday Gift Guide 2024

Happy Holidays!Gift Guide 2024This festive season, luxury is set to dazzle brighter than ever. Whether it's for a loved one or a personal treat, the jewelry trends for Christmas 2024 are sure to make the holidays shimmer with excitement. Ethereal Pearl Classic yet...

Contact Info

611 West Dickson St.
479.521.2000
info@underwoods.com

M-F 10AM-6PM
SAT 10AM-5PM

Follow Us

Join the Family

Stay up to date on new blog posts, events, & what the monthly birthstone is. Subscribe to our mailing list today!



Contact Info

611 West Dickson St.
479.521.2000
info@underwoods.com

M-F 10AM-6PM
SAT 10AM-5PM

Follow Us

Join the Family

Stay up to date on new blog posts, events, & what the monthly birthstone is. Subscribe to our mailing list today!