Underwood's Fine Jewelers interviews the client, then designs, modifies, finalizes and finally turns the parchment design into a real jewelry creation, an heirloom that will be a part of your family for generations. Nothing compares to a custom design that is yours alone. It will live past your lifetime and tell a story to your heirs. Underwood's would be honored to help you preserve that remembrance.

To the customers we have throughout the nation, our Custom Design Shop is legendary, and it is rapidly gaining international prominence, specifically with these International Design Competition Awards.

Spectrum Award
International Pearl Design Award
Carat Award
Platinum Honors
Smithsonian Institute Bracelet

Spectrum Award
The Spectrum Award is the nation's most prestigious colored gemstone jewelry design contest attracting the nation's top designers. Underwood's is the first and only jeweler in Arkansas to be awarded a Spectrum Design Award.

This Spectrum Award Winner, featuring a beautiful aquamarine gemstone imported from Paraguay, was totally designed and hand made in Underwood's own shop.

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International Pearl Design Award
These custom designed cuff links won the prestigious International Pearl Design Competition held in Tokyo, Japan. From a field of over 1,000 entries, representing 46 countries world wide, this design from Underwood's was the highest ranking U.S. entry in this highly competitive contest.

These cuff links were designed and custom made by hand in Underwood's own shop using platinum, 24K gold and pearls.

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Carat Award
This beautiful Tsavorite Garnet pendant/enhancer won First Place in the Carat Award competition for excellence of design and construction. Tsavorite garnet is a rare variety of garnet that occurs in an intense green color (rather than the typical burgandy color of garnet) and is extremely rare in this size and quality. The 18K gold and platinum mounting was created in Underwood's shop by a new technique called "laser welding" where all of the pieces are joined with a special laser machine, the first such machine in Arkansas.

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Platinum Honors
Underwood's Design Team wins International "Platinum Honors Award," the Industry's premier platinum design competition. Underwood's is the first and only jeweler in Arkansas to be awarded a Platinum Honors Award.

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Smithsonian Institute Bracelet
In 1979, the Smithsonian Institute, wanting to create a collection of fine jewelry to be displayed at the Smithsonian as "America's Crown Jewels," started interviewing jewelers who could craft each piece by hand. Only 31 custom jewelers from across the U.S., representing the highest level of America's jewelry arts, would be chosen to create the 33 pieces. Underwood's in Fayetteville was one of those chosen.

William G. Underwood, founder of Underwood's, personally made this bracelet by hand from special alloys of 18K white and 18K green gold. The bracelet was complex to make because the "slot" of each white gold screw head is actually an intense blue sapphire from the famous Yogo sapphire mine in Montana and each sapphire was friction fitted into the grooved slot. Additionally, the catch is completely hidden in the carved and invisible recess of the I.D. Panel. It is released by pressing down on the jeweled screw head.

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